Meet the OnNow Creators
Carrie Deane is the Founder and CEO of OnNow and the creative behind its growth and development. In 2011 Carrie launched Rough Threads, a not for profit with the vision of improving the lives of street communities facing severe social issues . As the Managing Director of Rough Threads, Carrie saw a huge gap in how community agencies communicated with their clients, and recognising that there was a need and want for change, Carrie set out to create a digital platform that would solve this issue whilst improving the lives of those in need. Carrie has a background in Business Development and Project Management and extensive experience in the Australian Community Development sector. Carrie holds a BA Media from Macquarie University, was previously a Board Member of Thread Together Ltd and St John's Community Services and is a member of the Australian Institute of Company Directors. Carrie was named a Finalist, Australian of the Year 2015 - Local Hero NSW for her development of Rough Threads.
Mark Osborn is the Chair of the OnNow Advisory Board. Mark is passionate about using his experience and networks to assist and mentor social entrepreneurs with their early stage businesses, with a particular focus on developing and implementing strategy.
Mark’s 30 year career began in London with Coopers & Lybrand, where he qualified as a Chartered Accountant. He then moved to a Capital Markets role with JP Morgan Securities before emigrating to Australia in 1990. Since arriving in Australia Mark has been involved in the fashion, property and funds management industries, recently serving as Chair of the listed funds management business Clime Investment Management. In 2005 Mark acquired Protecsure, an insurance underwriting agency, which he built with a partner before selling to the Steadfast Group in 2015 to focus on his philanthropic interests. Mark is non-executive Chairman of FluidIntel Pty Ltd, and acts as a non-executive director for Jobvibe Pty Ltd, and two not-for-profits The Funding Network Australia, and the School for Social Entrepreneurs.
Catherine Yeomans, LLB, MAICD is the CEO of Mission Australia. Catherine brought strong leadership and strategic oversight to Mission Australia since she was appointed as CEO in March 2014. She is values-driven, has a ‘hands on’ management style and is committed to bringing best practice to the not-for-profit sector. Prior to this role, Catherine was COO with responsibility for driving operational effectiveness, staff engagement and change management. Catherine has worked at an executive level across the corporate sector, including Thomson Reuters, LexisNexis and Butterworths. Catherine is Chair and Director of Mission Providence, Director of Mission Australia Housing, Mission Australia Housing (Victoria), Mission Australia Early Learning, Many Rivers Microfinance Ltd and Working Links Employment Ltd UK. She holds a Degree in Law and is a Member of the Australian Institute of Company Directors.
Bettina Manevski is a founding partner and Principal Consultant of Sydney based firm, The Consulting Factory. Bettina has over nineteen years management experience in the technology industry, including six years with Atlassian where she headed up the Atlassian Expert Partners Program before moving into a global role as the Global Head of Sales Programs and Operations. Prior to Atlassian, Bettina spent thirteen years with the tech giant Apple, finishing up with the organisation as the APAC AppleCare Products and Custom Solutions Manager. Bettina specialises in B2B go-to-market strategy, channel programs and sales operations. Bettina is passionate about helping social enterprises scale their operations to be both self sustaining and global enterprises.
Sally Bell is the Founder of Bellwether Marketing & Entrepreneurship; a consultancy partnering in various ventures largely in the better-for-you food space. Currently she is most active in pursuing opportunities in Australian agribusinesses for marketing to China. Previously, Sally co-founded PRE Brands, a company creating and marketing a healthier grass fed beef brand to US consumers in mainstream supermarkets such as Walmart. She has held various other FMCG marketing roles in her career including at Johnson & Johnson as regional marketing lead for 12 markets in Asia Pacific in beauty care new product development, and at advertising agency DDB, servicing clients such as McDonald’s, Wrigleys and Scotts. Additionally, as a member and co-founder of three start-ups she has a strong passion for entrepreneurship and innovation with a focus on improving health and wellbeing. She holds a BA Marketing from Curtin University, Perth, and was recently profiled as one of the “Women in Business” by the Australian Chamber of Commerce in Singapore.
Alexandra Mayhew is a founding Partner of Wells Haslem Strategic Public Affairs, Alexandra has been responsible for building one of Australia’s most respected public affairs consultancies. Alexandra is passionate about human rights. She was the National Vice Convenor of the United Nations Association of Australia Young Professionals (and a board member for over two years) and a Board Member of the Sydney Peace Foundation. Alexandra has also undertaken pro bono projects for School for Life and the Rotary Club of Mosman. At Wells Haslem, she leads and contributes to a broad range client accounts, including The Smith Family, Dooleys Catholic Club, Black Dog Institute, Zurich Australia, and e-cigarette company Nicoventures. Her expertise includes strategy development, research, and digital communications. Alexandra has a thorough understanding of how the media can be leveraged to achieve legislative change.Prior to Wells Haslem, Alexandra worked at leading public relations firm Jackson Wells on an array of accounts including the Financial Planning Association, Westpac, Dell, pharmaceuticals firm Boehringer Ingelheim, eyewear provider Luxottica, and GPT. Before joining Jackson Wells, Alexandra worked with a consumer public relations consultancy, promoting FMCG companies such as Red Bull and Colgate Palmolive to the media. She later worked as the Media and Marketing Manager at an extreme sports publishing company, where she undertook traditional public relations work along with events management, community engagement, and marketing responsibilities. Alexandra holds a Bachelor of Arts (Communications – Public Relations and Organisational Communications, Minor in Politics) from Charles Sturt University in Bathurst.
Jed Wesley-Smith is a computer scientist and engineer with over twenty five years experience across a range of industries. Currently a Principal Engineer at Atlassian, where he's been for over ten years, Jed is responsible for distributed service design, architecture and delivery. Jed has extensive experience in the technology sector and provides mentoring, training and leadership at Atlassian. Jed brings a wealth of technical knowledge and experience to the OnNow board and works closely with Carrie on the ongoing development of the OnNow platform.
Hugh Giddens is the Senior Developer behind OnNow. Working for Atlassian, Hugh has designed and built the software (JUDE) which has brought OnNow to life and ultimately to the communities that need it. Hailing from New Zealand with 10 years software development experience, Hugh is passionate about social change , bringing communities together and supporting social enterprise. Hugh. He has been with the OnNow team since its inception and continues to drive the project forward with creativity and excellence.